Polina Kalashnikova's profile

Visual Identity for Book Illustration Festival

In 2019 I became a winner of 
the fifth International Festival of Book Illustration "Mors".
The winner of the festival has the honour of creating festival visual identity the following year. So in 2020 I designed a number of characters which were added to advertisements, posters, emails and I also made a cover of the annual catalog.
The main idea which I wanted to develop in this visual project was that reading formed a core leisure element in everyday’s life. Books are enjoyed by every living creature, animals, humans and even aliens. 

While working on the cover, I tried to take into account 2020 tendency of self isolation and lockdown. The characters were portrayed sitting and reading in their cozy apartments united in one big house which was a book itself. 
The catalog cover 2020
Micro stories from the catalog cover
Poster for an "open call" in social networks 

Fiction/Non fiction characters 
Read lovers for festival activities (market, master-classes, announcements in social networks, merch and etc)
Visual Identity for Book Illustration Festival
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Visual Identity for Book Illustration Festival

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