Mackenzie Lopez's profile

MNSU Department of Art - Part 1

Department of Art - Part 1
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This is a promotional booklet for Minnesota State University of Mankato's Department of art. With only a Curriculum Guide to offer interested students, MNSU wanted another way to help students reaffirm their choice of joining their department of art.
 
Having graduated from that department myself I wanted to create an identity that could relate to artists in a personal level as well as engage them. although all artist are different, our common roots start by the sketchbook. for the same reason, I designed a booklet to resemble those themes through illustrations while expressing the joys of pursuing the world of art at MNSU.
 
Page exerpts from the booklet
The ink from the metal plate (top) being offset to the rubber blanket (below), which then gets pressed onto the paper.
The finished run of 1000 2-color covers for the Art Promo booklet waiting to be cut and saddle stitched to the interior pages.
Left over pages include prompts to encourage readers to sketch or take notes on the blank pages.
MNSU Department of Art - Part 1
Published:

MNSU Department of Art - Part 1

Minnesota State University, Mankato was looking for an updated look to promote their department of art program. With only a class catalogue to of Read More

Published: