Featured in Lürzer's Archive Magazine
AWARDS:
Cannes:
• Gold _ Print Campaign
• Shortlist _ Outdoor Campaign
London International Awards:
• Bronze _ Print Consumer Campaign
El Ojo de Iberoamérica:
El Ojo de Iberoamérica:
• Bronze _ Print Campaign
Círculo de Oro (México):
• Grand Prix _ Print Campaign
• Gold _ Print Campaign
• Gold _ Outdoor Campaign
CREDITS:
Advertising Agency: DDB Mexico
Client: Volkswagen
Client: Volkswagen
Product: Polo GTI
ECD: Hernán Ibarra / Walter Aregger
Copywriter: Raúl Pineda
Art Director: Antonio Cué
Copywriter: Raúl Pineda
Art Director: Antonio Cué
Agency Producer: Violeta Pacheco / Marcelo Genel
Production House: Shaktiprod México
Photographer: Paul Brauns
Producer: Joanna Schatz / Areli Zetina
Post-Production: Liliana Guevara / Iván Mejía
3D Ilustrator: Manuel González