NIKE BASKETBALL KYBRID
ILOVEDUST collaborated with Nike Basketball to create visuals for the release of Kyrie Irving's latest silhouette with Nike, the "Kybrid S2".The shoe is a hybrid combining all the best elements from previous Kyrie shoes.
Using this as a jumping off point, we built a basketball infused laboratory referring to the way the shoe is constructed with pieces from the Kyrie 4, 5 and 6 to merge into a fresh new product for 2020.