We created this fresh summer spot for Krombacher, introducing their new lemon beer! Colorful collages overlap with live-action footage of splashy summer scenes with people seeing the world through lemon glasses.
Enjoy watching!
Enjoy watching!
PRODUCTION FRAMES
The greatest challenge, creating this spot, was to make it look equally good in a variety formats - 1:1, 16:9, 9:16 and 4:5.
The lemons, beer bottle, beer cap and beer liquid we shot ourselves, mostly in slow-motion.
CREDIT
DIGITAL PRODUCTION
DELI Hamburg GmbH
DELI Hamburg GmbH
DIRECTOR
Michael Reissinger
Michael Reissinger
PRODUCER
Chris Stingel, Tom Schönian
Chris Stingel, Tom Schönian
DOP
Boris Mosner
Boris Mosner
MOTION GRAPHICS
Gergana Gergova, Darius Dettlaff, Timo Belitz, Andreas Görgemanns, Bernd Hildebrandt
Gergana Gergova, Darius Dettlaff, Timo Belitz, Andreas Görgemanns, Bernd Hildebrandt
GRADING
Oliver Schumacher
Oliver Schumacher
COMPOSITING
Bernd Hildebrandt, Gordon Fischer, Franciska Wiedemann
Bernd Hildebrandt, Gordon Fischer, Franciska Wiedemann
SOUND
Deli Sounds / Kamil Wojciechowski
Deli Sounds / Kamil Wojciechowski
AGENCY
Oliver Voss
Oliver Voss
CLIENT
Krombacher
Krombacher
