MISSION
Stage a drill and its properties.
Stage a drill and its properties.
CHALLENGE
Find a way to make this fairly simple product shine.
SOLUTION
Creating an cinematic world. An testing ground for drills.
Creating an cinematic world. An testing ground for drills.
The client brief was quite simple and the amount of creative freedom set us up to go full on this cinematic approach.
Opening with a sweeping camera move the audience get introduced to the environment.
We created this raw concrete world to showcase the proficiency of the drill and its properties to handle every job.
We created this raw concrete world to showcase the proficiency of the drill and its properties to handle every job.
From concrete to steel.
