Roadblock
Winning!

There are many obstacles to navigate when buying a home, and WA Housing Centre needed to communicate that they are here to help you on your journey. This spot in the series was to be based around ‘winning the home ownership game’ and overcoming roadblocks.

The style we designed previously lent itself perfectly to the platform game environment. Our hero couple are dreaming of their home before it floats off to the top of the mountain. As they track it down they hit their obstacles, each one tackled with a little help from WAHC.

The piece made it’s way to the TV and social networks, and the assets provided digital and print imagery across the campaign.
DIRECTOR
Michael Lomas

ART DIRECTOR
Malisa Perona

PRODUCER
Claire Hicks


DESIGN
Malisa Perona

ANIMATION
Malisa Perona
Domenic Iaria
Kane Rowlingson

SOUND DESIGN
White Owl Sound
Thanks for watching!
Follow us on Instagram | Dribbble | Vimeo
Roadblock
Published:

Roadblock

It's tricky trying to buy your own home. Fortunately, our couple is helped by WA housing Centre in this TV spot.

Published: