WA Housing Centre was looking for something a little different in this latest ad campaign. They needed to reach a younger demographic with content that could work on TV, online and during streaming pre-rolls.

The playful animation leans into the idea of buying a house being easy and is complemented by a groovy bassline. These vector illustrated pieces use bold, eye-catching messaging to grab people’s attention and are now the first in a series as we are commissioned to expand on this campaign.