Hannah Liongoren's profile

Parkson Mailer 2010

Hannah Liongoren
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Last 2010, I worked as a junior art director for Ogilvy and Mather Vietnam.This was my first project with them that was supervised by my senior AD, Merlin Kwan. The brief was to come up with a series of images for Parkson, a shopping mall franchise in Vietnam for their mailer leafletcovers for 2010. The images convey shopping and highlights the products available in Parkson.

Photography by SangPRO
Illustration and styling by me
cut-out shilluette paper plywood
the first series was composed of huge cut out cartolina paper which was color manipulated in post.
cut-out shilluette paper plywood
cut-out shilluette paper plywood
cut-out shilluette paper plywood
cut-out shilluette paper plywood
the second series was composed of huge cut out plywood that we themed to a specific season of the year - Spring, summer, fall and winter. 
cut-out shilluette paper plywood
cut-out shilluette paper plywood
cut-out shilluette paper plywood
cut-out shilluette paper plywood
Parkson Mailer 2010
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Hannah Liongoren's profile

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Hannah Liongoren's profile
Quezon City, Philippines

Parkson Mailer 2010

The project is a series of images for Parkson Vietnam that depicts shopping and highlights the products available in the shopping mall.

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