Client:
Social Bootcamp is an Amsterdam based startup venture that connects the youth with working professionals in companies. The company offers a program in which companies can workout as a team and give young people the opportunity to discover their talents and ideals for the future.
Goal:
Creating a brand from the ground up. The process started as a collaboration in shaping the vision, defining core values, and creating a visual identity that resonated with the audience. Finally, an identity system was created and applied in design collateral and digital applications such as a website, flyers, and more.
Target audience:
Middle to Large businesses (ie. Duitse Bank, ABN Amro, TomTom)