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At the core of their strategy TravPro Mobile creates online platforms that help businesses activate more sales by providing their employees with an elite training program and complementary Sales Companion. However, TravPro’s growth model is inefficient due to its slow and inflexible product architecture. Also, with the rise of new competitors, TravPro wants to improve the user experience while visually standing out as a trustworthy and premium service that entices future customers.
Through our sub-client True Caribbean, we will redesign and develop the product framework to tackle these issues.