SEE WHAT'S POSSIBLE
NORTH AMERICAN GROWTH MEETING 2019
The project: Use the event theme, See What's Possible, to develop print and digital materials to be deployed, conference-wide.
The challenge: A new client for the production company, it was important to understand their concerns and visions, while also maintaining trust in the success of the project, along the way.
The focus (no pun intended): Incorporate varied brand assets in a cohesive way throughout the venue and in communications extended to conference attendees.
Overall conference logo and Day 1 PowerPoint Presentation Deck, used in General Session and Workshops
Registration Line Marker Flags
Day 2 PowerPoint Presentation and Venue Branding | Specific focus on new product launch: Acuvue and Oasis with Transitions
Conference logo spin-offs for evening events: lip sync battle and awards night, respectively
Day 3 PowerPoint Presentation, used for evening Awards Program
J&J deeply values their company credo (one that has only been modified 4 times in its existence). This year, they celebrated its 75th anniversary with material specific to the credo theme
TELL YOUR FRIENDS!
