Sprite.com
Be a Voice, Not an Echo
The new Sprite.com was redesigned as a responsive site to be the megaphone for our teen audience, the place where their voice is heard, championed, liked, shared, retweeted, hash tagged and rewarded with access to content exclusives. Where "likes" are the coin of the realm and followers are worth more than cash.
The new Sprite.com was redesigned as a responsive site to be the megaphone for our teen audience, the place where their voice is heard, championed, liked, shared, retweeted, hash tagged and rewarded with access to content exclusives. Where "likes" are the coin of the realm and followers are worth more than cash.
Role: UX, Creative Strategy, Direction, and Design
