Video production in Biel/Bienne, Switzerland
Video Story Concepts, Creative Direction, On-Set Art Direction, Photography: Tractorbeam
Videographer, Producer, Photography: Fossil Group
Challenge
Bring a heritage Swiss watch brand into the 21st century while maintaining its historic distinction and character.
Execution
We blended vintage advertising with watchmaker stories to tell the history of the brand, then connected with modern-day ambassadors to demonstrate its enduring relevance and passion for adventure.
