The Backstory
How do you solve a problem like the failure of the worlds governments to deliver on their promises? it's a question that many people have asked themselves, ideas have been put forward, systems have been put in place, yet today in 2019 we find ourselves staring at a the stark reality that promises made in good faith are not being delivered by our leadership.
Enter stage left, a new initiative to tackle the worlds leadership problems head on.
This new peer led approach to supporting and nurturing better leaders is designed to ensure we meet our commitments and deliver the Sustainable Development Goals (SDGs)
This new peer led approach to supporting and nurturing better leaders is designed to ensure we meet our commitments and deliver the Sustainable Development Goals (SDGs)
The Challenge
Working alongside Simone Fillippini and a cast of partners including the write honourable Helen clark (ex prime minister of New Zealand) PWC and world leadership allice - club de Madrid. Carswell Gould was asked to explore and develop a proposition, brand strategy, messaging, language and all related collateral to take the initiative to the Worlds development community.
www.leadership4sdgs.org
First concepts presentation
Brand Development
Final Outcome
Thank you