Language Lab – Geneva is a Language center to teach children (4-13) foreign languages (Arabic 🇸🇦 + English 🇬🇧).
Weekend Classes where children can learn, communicate and experiment while having ultimate fun.
Client Problem:
Language lab was looking for a new identity for a language center, the main issue was the children hate any after school educational classes, while guardians were looking for a professional institute to teach their children forging language.
solution:
I focused on the use of colours ( Bright, Vibrant, Bold), I embraced the name of the center (Lab) by using the flask which also resembles “experimenting” the main USP of Language Lab that the curriculum is focused on experimenting the language which encourages students to speak while playing. I also balanced the look by using Simple sans-serif typeface to keep firm professional impression while using the curves of the flask and bubbles for a friendly touch.
The client was really happy with the new identity, managed to place more ads for their local community in Geneva, the center is thriving and more and more students are coming happily weekly for their Language playtime.
