Elena Wong's profile

Navi / Charadesign

Navi
Charadesign
Navi is the mascot of Renault Morocco's chatbot.
This adorable avatar is available on Facebook Messenger, Renault Morocco's website (renault.ma) and its booking website (bookmycar.renault.ma).
It gives you an interactive and fun explanation of the specifications of the new Kadjar car.
Navi was inspired by Renault's communication,based on innovation and emotion.
Its design is clean and high-tech, yet very expressive and friendly.
Far from being a simple illustration, Navi takes life and is not afraid to move.
Its reactions make the dialogue more humane, and the chatbot more appealing.
Navi / Charadesign
Published:

Navi / Charadesign

Published: