Free Graphic design work. Menu for rd2 cafe. Bali. Indonesia.

Here, in Bali. When I came to cafe or restaurant I always meet the same: there is no photos of dishes or photos were too small, so I can't even understand what I ordered.
How it will be? How does it look? I could use only my imagination. And often, it did not meet my expectations at all.
Sometimes the price merged with the name of the dish, so I had to make an effort to find it.

I decided to create my vision of food menu for local cafe in a village of freelancers "rd2".

When you open the menu you need to know 2 main things:
1) How it looks?
2) How much it costs?

In case, if you on diet or you have allergy you also need to know the ingredients.

I like big and beautiful images. So we did a great photos of food.

I tried to show them as big as I can. Thats why most of the page are photos of the dishes.
For this reason I chose A3 format of page.

I also founded some pictures in free photo stocks to decorate pages and make them alive and tasty.
Here on Breakfast page I accidentally create WOW-effect by cutting plates.
The dishes lost a bit in informativeness but it looks so awesome!
I also highlighted the table with a different texture of wood so that the dishes did not merge. It should be obvious that it is 2 different dishes, but in the same time I wanted to keep it together for visual effect.

I made the prices as noticeable as possible so I did them comparable in size with the dishes. These big numbers look great!

I also made a test on group of people to understand their experience. To know, what I could do better. 
I thought that people will be smart enough to understand the number near by dish. It means thousands of rupees, because all prices in Bali in thousands of rupees.
I was wrong.
Some people thought the number means ordinal number of the dish.
Some of them thought it is number of the page where dish is placed.
I did not want it, but I had to add "k RP" to all numbers on the page to clear this moment.
Here you can see how it works with topings.

Other pages are here.
Menu for rd2 cafe
Published:

Menu for rd2 cafe

Menu for rd2 cafe of freelancers in Bali

Published: