The film revolves around the the adventures of several characters, all representative of the brand's target.
As they roam around the city, experiencing small vicissitudes, the audience will appreciate a selection of Invicta backpacks
and clothes worn by our protagonists. The peculiarity of our commercial lies in the fact that the voice accompanying the moving pictures refers to our protagonists as if they were great explorers of the past.
Credits:
Agency : Havas
Executive Creative Director: Giovanni Porro
Creative Director : Selmi Barissever and Lorenzo Crespi
Copywriter: Davide Labò
Art Director: Giacomo Piloni
Junior Art Director: Andrea Talone
