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Kiss FM believes that rock is much more than a genre of music. It’s an entire culture, and it deserves to have its history preserved.
And what better way to preserve history than in a book? But not just any old book.
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The Book of Rock. A book with biographies and illustrations of each band, accompanied by a record player and 10 records featuring rock classics. But that’s not all. When the record is played, you can listen to a classic normally. When the OTHERSIDE setting is activated, the record will spin backwards and tell the story behind each song.
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* Craft
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* Some Stories
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* Deep Purple - Smoke on the Water
* Nirvana - In Bloom
* AC/DC - Highway to Hell
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* Today it’s on display at the Rock & Roll Hall of Fame Museum - Cleveland
* Credits
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The Book of Rock
Client: Kiss Fm
Agency: Almapbbdo
CCO: Luiz Sanches
ECD: Bruno Prosperi
CD: Rynaldo Gondim
Art Director: Rafael Gil, Bernardo Silveira
Copywriter: Bruno Pereira, Sleyman Khodor, Marcelo Pignatari
Illustrator: Sattu Rodrigues, Rafael Gil, Bernardo Silveira
Typography: Rodrigo Resende
