Rainy Day Toys is more than a wooden toy company; it is a brand that is aimed being a solid success story. Created with the parents and grandparents expectations in mind, Rainy Days Toys commits to creating a classic experience for the mental developments of toddlers. 

Rainy Day Toys wanted the brand to breathe life back into the what's important for toddlers, being able to grow and think while using their imagination. It embraced the importance of the timeless learning and benefits that are introduced as kid develop problem solving skills.

The branding proposal needed some attention. Although the presentation was nice, initially, the was too many distractions from with message. The effects took away the focus and attention from the information because it was noticeably distracting. This revised proposal eliminates distractions like the music and the busy effects because the audience attention to the what the brand has to offer is desired. Other changes will be made in the future as well, seeing that this is an ongoing assignment that require more attention.