Plymouth Visitor Guide
Official
In January 2012 Fuel Communications, in partnership with DCA Public Relations, produced the official Plymouth Visitor Guide for the coming year.
This product is one of the key destination marketing tools that the city uses to attract more visitors. The guide is a showcase of Plymouth’s finest assets and is used by the hotels and guest houses within the city to attract more business.
As Destination Plymouth’s media partner we were responsible for each and every aspect of the production process. Our team handled all advertising sales liaison, design and print management of the brochure whilst DCA provided the copy.
Our diligent project management processes that we use enabled us to deliver a first class product which was both on time and on budget. We also managed to attract a much increased amount of advertising support for the guide.
Sarah O’Leary , Plymouth Waterfront Manager commented; “Waterfront businesses told us that for them the Visitor Guide is a really valuable marketing tool. We’ve built on last year’s transformational publication to produce a quality of design and content to really make Plymouth shine. Working with our media partners Fuel Communications and DCA Public Relations to bring the new guide to life, we’ve confidently positioned the Waterfront as Plymouth’s key tourism asset, linking it with the retail area of the city centre and showcasing its superb setting at the heart of Devon and Cornwall”
This product is one of the key destination marketing tools that the city uses to attract more visitors. The guide is a showcase of Plymouth’s finest assets and is used by the hotels and guest houses within the city to attract more business.
As Destination Plymouth’s media partner we were responsible for each and every aspect of the production process. Our team handled all advertising sales liaison, design and print management of the brochure whilst DCA provided the copy.
Our diligent project management processes that we use enabled us to deliver a first class product which was both on time and on budget. We also managed to attract a much increased amount of advertising support for the guide.
Sarah O’Leary , Plymouth Waterfront Manager commented; “Waterfront businesses told us that for them the Visitor Guide is a really valuable marketing tool. We’ve built on last year’s transformational publication to produce a quality of design and content to really make Plymouth shine. Working with our media partners Fuel Communications and DCA Public Relations to bring the new guide to life, we’ve confidently positioned the Waterfront as Plymouth’s key tourism asset, linking it with the retail area of the city centre and showcasing its superb setting at the heart of Devon and Cornwall”
