HOW DOES BEST BUY® IGNITE NYC?
To start, they go BIG. How Big? Five-stories-tall big. Big products. Big Brands. Big Creative.
At 230 Locations throughout the city. Outdoor. Bus Shelters. Kiosks. News Stands.
Digital Spectaculars. (Those are really Big). Locals. Tourists.
To start, they go BIG. How Big? Five-stories-tall big. Big products. Big Brands. Big Creative.
At 230 Locations throughout the city. Outdoor. Bus Shelters. Kiosks. News Stands.
Digital Spectaculars. (Those are really Big). Locals. Tourists.
Future Shoppers. From Times Square to Pouhkeepsie. Over 36 million impressions.
Driving traffic to 60 stores. Too busy to look up? We target their screens.
And their ears. Spotify. Facebook. Mobile. Rich Media. All of the above.
Delivering 100+ Million impressions. 113% return over plan. NOW THAT’S BIG!
Creative Director: Kristine Baumgardner
Art Director/Designer: Heidi Keller
Senior Copywriter: Rodney Huff
Senior Copywriter: Rodney Huff
Animation: Kevin Robertson
