Here we see a really busy, complex and colourful Illustration for the 2016 Northern Ireland Festival of Cycling outdoor campaign (6 sheet and 48 sheet). Bringing together the corporate colours of the Gran Fondo and adhering also to Tourism Northern Ireland's corporate style guide, I was tasked to showcase all types of recreational cycling though illustration and also showcase various Northern Ireland locations like Derry City's peace bridge, Belfast's Titanic Quarter and Scrabo Tower at the top of the Ards Peninsula. So good to work with Belfast's Genesis Advertising for the first time on a very tight turnaround (5 days to complete everything here)