Brand Concept
The Plone community
The International Plone Conference in Bucharest was the 13th edition. Most of the participants have been attending the event for years. With such a strong community, the Plone Conference experience came to mean so much more than we could capture in a logo.
Creative direction
A one week conference in a foreign country is an adventure. Since the community has clear expectations about the event and the people attending it, why interfere? We went with what happens outside of the conference, in your spare time.
Bucharest as the face of the brand
We could have gone with Bucharest as Little Paris, or the capital of a country that is rich in tradition. However, none of these paint an accurate picture of present Bucharest. We decided to show the city at it's loudest, and it's brightest – Bucharest by night. The noise, dirt and commotion only add up to the Big Apple impression.
Website
As of 2016 the website is archived. You can still see part of it here 2015.ploneconf.org.
Also, the code is open‑source and available on GitHub.
Colophon
People involved
Alec Ghica – Conference manager
Elena Meliș – Marketing & Logistics
Alin Voinea – Technical lead
David Bătrânu – Web development
Valentin Popescu – Designer
Organizer
Eau de Web, with the support of the Plone and Python foundations.
Main sponsors
Assets
Fonts: Roboto Sans, Sprite Graffiti, FontAwesome
Rollup banner mockup by Freepik
Website
