Inspired by the LinkedIn and CEO Jeff Weiner we felt free to suggest a new design of the logo. Concept ''open door'' should portray mission, vision, core values and culture of the company. Keeping the same look and adding an idea in it is our try to contribute in great vision ''Create economic opportunity for every member of the global workforce'' and be a small part of it.
OLD VS NEW
INSPIRATION
INSPIRATION
CONCEPT
SKETCHES
CASE STUDY
GEOMETRY
TYPOGRAPHY
BACKGROUND COLOURS
ICON
TRADEMARK SYMBOLS
LOGO CHINA
SPLASH SCREEN
DESKTOP
OFFICE BRANDING
