Durex
Valentine's Weekend promotional website
When Valentine’s Day fell on a weekend, it meant not one day of love, but three. So, with Durex, we created a 3 Days of Massage and Play hub, chock full of content to inspire your Valentine’s Weekend. Partnering with Buzzfeed and YourTango, we created entertaining and educational content to help you and your partner take Valentine's day farther. Banners, Facebook posts and a PR push drove traffic to the hub and the content on the hub then drove consumers to buy Durex products on Amazon to share with their partner on Valentine’s Weekend.
