CONCEPT
ETHEREAL is an online clothing store made for women who believe in a sustainable world. A world where clothes are made well, look great, and endure.
ETHEREAL is an online clothing store made for women who believe in a sustainable world. A world where clothes are made well, look great, and endure.
THE BRAND
ETHEREAL offers high quality products designed and manufactured from 100% recycled materials. The collections present clean lines and functional products, which combined with eco-friendly fabrics are perfect for elegant, strong and tenacious women.
DESIGN PROCESS
The design of this e-commerce website has a minimalist style as it aims for simplicity and objectivity which follows the brand's identity. Elements have been reduced to the essential but the main features that are needed are where they need to be. I've worked on the design of the home screen, and the design of the mobile interface, as it's a responsive website.
