From a crafting perspective, it was crucial to show the bacteria through a scientific lens. We began the process with an every day object that kids interact with, such as a soccer ball or a toy block, and carefully built layers around the object to simulate natural bacteria growth in an organic way.
Specifically for outdoor materials, we recreated a medical lightbox and used it as a background for the illustrations. Outdoor materials were present in public environments where people are most exposed to bacteria, thus making the media impression highly relevant.