Recognition Source is a brand rich with tradition and known for their customer service and dedication to quality. After many years without a major refresh, they needed a better way of communicating these values to their customers online.
After an extended discovery phase, it was clear to see that the website could have a much larger impact on Recognition Source’s business. Aside from the aesthetic and customer’s experience, we helped improve how Recognition Source conducts it’s business by integrating applications to push their sales, project management, and shipping processes. Knowing how much their team needed to interact with the website on a day-to-day basis made choosing to develop the website on Shopify Plus a no brainer because of it’s ease of use.
A N E W V I S U A L I D E N T I T Y
Recognition Source had gone years without a brand refresh, and it was starting to show. To accompany their new digital presence we also created a new visual identity that better captured the modern brands outlook and direction for their industry.
S H O P P I N G E X P E R I E N C E
Utilizing, clear Calls-to-Action, a simple navigation structure, and quickview shopping on all product overview pages, we allowed the user to find exactly what they were looking for without performing any extra steps. The website’s conversion rate is at an all time high.
“The team at Huemor simply knocked it out of the park for us! Our goal was to have the best site in our industry and from the feedback we’ve received thus far, we’ve accomplished that goal and some. The proof is in the numbers. Mike, Jeff, David, and Amie have all done an outstanding job for us, and their excitement about our site and and our vision for the site in the beginning was contagious. It was a pleasure to work with them. I would definitely recommend this design agency to others looking for an e-commerce site.”
