The Wedding Ringer Ad Campaign
For the first comedy of 2015, we created progressive ads, rich media, and custom takeovers, that focused on the film’s physical comedy and Kevin Hart’s signature humor. We also created a series of animated and static social graphics that spotlighted Bic Mitchum, Kevin Hart’s imaginary character in the movie.
Lastly, we made an informercial-style video for Best Man Inc., the fictitious company operated by Kevin Hart’s character Jimmy. There was a long-form version of the video that debuted on YouTube and a cutdown targeted for social networks like Instagram.
