Gustavo Arias's profile

Sikanino | Rebranding

Sikanino
rebranding & packaging design

Sikanino is an italian string cheese with a sweet flavor and tender texture. Versatile, can be used with imagination in the kitchen in various preparations, as a snack sliced sandwich, good and can be enjoyed hot or to enrich salads. Sliced, becomes even more practical, ready to stuff toast and delicious sandwiches.
 
This brand of excellence is renewed in the logo and packaging.
 
The first restyling for Sikanino changes the dress  for all the product references thanks to a clearly and very balanced graphic intervention - developed in collaboration with the agency Industria01 from Catania.
Same color codes, but cleaner in lettering to ensure maximum readability and recognition of the brand: the new logo is simple, soft and more defined by dual chromatic element at the bottom and a custom pattern that makes the package of high impact.
Client: Sikanino
Agency: Industria01
Project Managers: Sarah Bersani / Bice Guastella
Art Direction / Design: Gustavo Arias
Year of completion: 2014
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Sikanino | Rebranding
Published:

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Sikanino | Rebranding

The first restyling for Sikanino. A dress-change for the brand and product references thanks to a clearly and very balanced graphic intervention Read More

Published: