Campaign created to publicize the PSafe Total Android app. In it, Kiper, the brand's mascot, gains more space and is presented as a superhero. Divided into 5 parts, the campaign shows the character as a defender of the app's user, using the product's functions in a playful and fun way. Created in Portuguese and Spanish, the campaign was run in Brazil and Latin America through YouTube Ads, Facebook Ads and Facebook Video Ads, from Google Display and through different publishers specialized in online advertising.
