LeaseHero is a UK-based vehicle leasing company that deals in cars, vans, and pickup trucks. They were looking for a professional logo design that would have a superhero theme, such as a caped superhero figure or a modern, abstract symbol that would make their brand stand out.
The visual identity of LeaseHero features a modern and highly abstract symbol of a caped superhero raising both hands while standing or flying high in the sky.
The symbol is clean, memorable, and easy to reproduce in various styles and across different mediums. The title-case sans-serif wordmark creates a friendly and simplistic feel. The complementary colours of dark blue and orange create a vibrant contrast, ensuring the logo is clean and readable.
"Thank you; your service has been excellent."
-- Oliver Oakes-Dalley, Owner, LeaseHero
-- Oliver Oakes-Dalley, Owner, LeaseHero
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