PROJECT: BIRCH BOOKS
Your One-Stop Destination to Everything Publishing.
Targeting a younger audience, Birch Books is a first of its kind, boutique self-publishing platform, following a unique “Print on Demand” model. This means they only begin the process of printing a book once an order is generated – making it sustainable and environment-friendly, too. With their 360-degree services, all authors need to do is focus on writing their best stories, which Birch Books prints and distributes, and then bask in the glow of publication (and royalties at the end of each
BRIEF
Establishing a captivating brand identity - to be a boutique publishing house for children’s books.
IMPACT
Picture this! A lazy Sunday afternoon, the perfect weather for company and a hot cuppa by your side. All you need to complete this picture is your favourite book. Cut to, Birch Books’ new, sustainable model – Print on Demand. Our task on hand then? A distinctive, approachable and relatable visual identity that spoke to younger audiences. After all, revolutionary ideas call for a standout and interesting identity, you’d agree.
SERVICES
Brand Identity
