During the time of operation in Vietnam, BAEMIN had built and implemented its marketing strategies that achieved certain success in attracting customers effectively, and social media content had always been a crucial part of the brand's strategies. Understanding the psychology and habits of young people, BAEMIN regularly shares interactive content that keeps it top of mind and makes it likable, popular and relatable for followers to engage with.
Behind the viral contents, we experiment with different combinations of copy and images to see what resonates best with the audience. By including a variety of perspectives, voices, and experiences in the content, we ensures that more people can see themselves reflected in the content and find it relatable. While using brand font and mascots as key materials to achieve brand consistency, we stay true to the brand's voice and personality when telling a story, to let the natural wit and humor shine through.
Below are some designs that had been featured on BAEMIN social media.
Social Post 01
From real-life situations to soul-stirring experience,
these are the top five TV shows that make everyone hooked from start to finish!
Social Post 02
Prepare to have your mind beautifully twisted in the multiverse masterpiece
"Every deal Everyday All at once", where every possible deal exists!
Social Post 03
Work-from-home chronicles: Living that Zoom life, thriving on chaos and questionable
fashion choices! Despite the challenges, the humor in those pandemic WFH scenarios
brings a touch of lightheartedness to the shared experience.
Social Post 04
Step into the delicious world of "My Neighbor Totocom", get ready for a mouthwatering experience
that takes you on a journey guided by a mysterious creature!
Social Post 05
How do the contents and organization of a person's fridge provide detailed insights into their life?
Let's take a whimsical peek inside the different fridges and find the answer.
Social Post 06
Welcome to Netfood Original Series. Choose one that matches your mood,
grab some snacks, and enjoy a cinematic escape on your boring day!
Social Post 07
How to maintain a minimalistic approach to eating? Here's some tips from Mèo mập that help you
simplify your life and promote satisfaction with the food choices.
