Deep Ellum Poster
Dallas, Texas
Design Achievement
As part of an office renovation the team developed a series graphics that highlighted unique areas around the city of Dallas with this poster being part of that exploration. The focus of this specific design is Deep Ellum, which is nestled in the eastern heart of downtown Dallas, and embodies a magnetic blend of artistic fervor and cultural allure. Renowned for its vibrant and ever-evolving street art, the neighborhood’s walls serve as a canvas for expression, showcasing a kaleidoscope of colors and designs that captivate passersby. The historic enclave comes alive at night, adorned with neon lights and buzzing with the sounds of revelry from eclectic bars, clubs, and lounges. Deep Ellum’s charm lies not only in its artistic and musical offerings but also in its historical roots, providing a seamless integration of the past and present within its distinctive urban landscape. This cultural melting pot has become a destination where locals and visitors alike can immerse themselves in a vibrant tapestry of creativity, making Deep Ellum an enduring symbol of Dallas’ dynamic spirit.
Scope Summary
The XGD Studio skillfully designed an illustrative poster highlighting Deep Ellum, emphasizing its close proximity to the new office space. The purpose behind this creation was twofold: to serve as a distinctive decorative element within the office environment and to double as giveaways, including prints, postcards, coffee mugs, and more. These items were intended to be offered as tokens when visitors attend meetings at the firm’s newly established Dallas Office, providing not only an aesthetically pleasing addition to the workspace but also memorable souvenirs that capture the essence of the local surroundings.
