Project Brief Deck for Creative Assessment Internship
Company:
Brainsparks PH
Objective:
To develop a visually compelling poster and engaging social media captions that effectively promotes Brainsparks' hypothetical upcoming event to the target audience while preserving the company's brand identity.
This deck demonstrates my creative process,
conceptualization for designing the event poster, and the final skill test outputs.
Creative Process:
I. Research: Analyzed the target audience, company goals, and existing brand elements.
II. Concept Development: Explored various visual ideas through brainstorming, sketching, and mood boarding.
III. Refinement: Selected the strongest concept and iterated on the design, incorporating feedbacks and important notes from the company.
