Versa Marketing Inc. is a top affiliate management company with extensive experience. They specialize in launching and running affiliate programs, helping businesses achieve better results through performance-based marketing. Committed to excellent service, they adapt to the changing online partnership landscape. Versa focuses on content-driven commerce through influencers, articles, apps, and partnerships with industry-specific publishers, consistently delivering strong results for clients.

Versa Marketing, despite its long-standing expertise in partnership marketing, felt its brand no longer reflected its modern vision. The need to stay relevant and connect with newer audiences pushed them to seek a fresh and resonant rebranding solution.

11thAgency stepped in by providing a new brand look that speaks to its modern approach to affiliate program management. By redesigning the website and updating their brand strategy, we ensured they stood out and connected powerfully with both existing partners and new audiences

Our brand transformation journey began with proper market research. We identified opportunities to refocus our approach for a more upscale market. This involved enhancing their User Experience and highlighting customer benefits, and revamping their brand identity, including a Fresh logo and visual elements. This positions them as a more mature and enterprise-focused affiliate marketing solution.

For Versa Marketing, we gave their brand a fresh spin. We updated the logo with a new design that’s simple yet striking. It’s made to stand out, whether on a poster or a screen. The logo’s design hints at bringing businesses together, helping them grow. We chose purple for creativity and sky blue for reliability. Every change, from colors to style, reflects their aim: helping affiliates find success.

In promoting Versa Marketing on social media, we started with unique artwork that reflected their vision. Inspired by AI concepts, we aimed to strengthen their online presence. We also boosted their offline impact with attractive giveaways, flyers, posters, and standees, ensuring Versa Marketing made a lasting impression.

When we took on the Versa website redesign, our goal wasn’t just aesthetic appeal but also to boost ROI. A roadmap that showed what Versa Marketing is all about. We made it simple as well as interesting, sharing creative ideas in a way that’s easy to understand. By highlighting what makes them special and how they plan to grow, we helped Versa grab attention and make strong connections.

Joel Wood
CEO – Versa Marketing

After our rebranding efforts, Versa Marketing witnessed a significant transformation in their brand perception and market positioning. Our approach and cohesive brand identity led to increased recognition and trust among clients and partners. Versa Marketing experienced heightened engagement, a boost in client acquisition, and a notable improvement in its online presence. As a result, Versa Marketing emerged as a go-to affiliate marketing agency, achieving its goals of expanding its reach and building lasting client relationships.