Rabota.ru / Social Media Design



About project

Rabota.ru was looking for a SMM-promotion partner. One of the tasks was to update the design of its social media.

On one side, we wanted to save elements of the overall design system using branded fonts, color palette and signature gradients.
On the other side, we wanted to refresh the visual style. So we created branded background patterns to use on social media posts. We also refused to implement stock photos.

But most importantly, we came up with an illustrative style. Illustrations help to tell stories in comic strips and play out working situations. They supplement text with visual graphs and schemes on social media. On top of that, illustrations make the brand stand out from its competitors.




Rabota.ru Social Media Links:
VK / TG / Viber

По поводу сотрудничества
We’re available for new projects

hello@advertalyze.ru
Saint-Petersburg / advertalyze.ru

Shvetsov Denis, Art Director
Rakcheeva Ksenia, Designer
Voronyuk Oleg, Illustrator
Vetrova Katerina, Illustrator


Rabota.ru / Social Media Design
Published: