Fyrtel joins local manufacturers and shops with customers and serves as a responsible shopping platform with most of its deliveries done by bikes.
Fyrtel is a platform that allows you to shop in local small shops, cafes and factories. The platform brings together carefully selected places whose common feature is excellent quality
The strategy and design aim was to emphasize locality, responsibility
and human factor
Visual identity consists of bold colors, simple black-and-white illustrations, and lifestyle photos. A strong amusing font used in slogans and headlines also plays an important role.
Art direction, design & illustration: Waldemar Koralewski, Justyna Radziej, Paulina Wojdyna
Illustration: Paulina Wojdyna
Photos: Fyrtel market
Client: Fyrtel market
