The Project
&CRIME is a premium mexican handbag and accesory brand that became one bold statement for fashion enthusiasts in México.
The Context
The brand wanted to document the process on making one of their handbag models to highlight the fact that their manufacturing process is fully handmade, with premium raw materials and meticulous assembly of each part with mastery and lots of love for the brand.
The brand wanted to document the process on making one of their handbag models to highlight the fact that their manufacturing process is fully handmade, with premium raw materials and meticulous assembly of each part with mastery and lots of love for the brand.
The Solution
Develop a video focusing on short range images that can bring up details on every aspect of the cut. Make the process very appealing to the most senses as possible by adding warm and theatrical color grading and foley and sound design to complement the actions on the craftsmanship sequences. Also add a very soft and romantic voice over in english by the talented voice artist Nicky Griffiths (UK).
Develop a video focusing on short range images that can bring up details on every aspect of the cut. Make the process very appealing to the most senses as possible by adding warm and theatrical color grading and foley and sound design to complement the actions on the craftsmanship sequences. Also add a very soft and romantic voice over in english by the talented voice artist Nicky Griffiths (UK).
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