People know VW’s commercial vehicles work hard. To show they have the space and capability to play hard too, we chose a time when adventure and play was all South Africa wanted – Dezemba.
Introducing #VWDezemba. An Advent(ure) Calendar that rewarded South Africa with daily experiences, that show there’s more to VW Commercial Vehicles than work.
X
We brought the traditional advent calendar into the modern era by creating a series of short, looping 3D animated scenarios that utilised Instagram’s square format. To show these vehicles cater for all, we designed uniquely South African executions that spoke to everyone from beach goers and adrenalin junkies, to pet owners, wheelchair passengers and more.
X
Bookmarks - Silver - Social Media Campaign
Creative Circle Design Awards (Jan - Jun) - 2nd Place - Motion & Digital Graphic Design
Client: Volkswagen South Africa
Client rep: Chrystal Christian, Mahadi Lesiamo
Agency: Ogilvy South Africa
Chief Executive Officer & Creative Chairman: Pete Case
Managing Director: Vicki Buys
Executive Creative Director: Camilla Clerke
Creative Director: Alex Goldberg
Senior Art Director: Annie Bekker
Copywriter: Bonolo Makhele
Group Head / 3D Motion Designer: Neill Pretorius
Junior Motion Designer: Nina Roodbol
Project Manager: Melissa Forgus
Business Director: Julian Hendrickse
Designer: Matthew Stephen
Client Service: Ntibile Zonke
Project Manager: Carlo van Onselen
Client rep: Chrystal Christian, Mahadi Lesiamo
Agency: Ogilvy South Africa
Chief Executive Officer & Creative Chairman: Pete Case
Managing Director: Vicki Buys
Executive Creative Director: Camilla Clerke
Creative Director: Alex Goldberg
Senior Art Director: Annie Bekker
Copywriter: Bonolo Makhele
Group Head / 3D Motion Designer: Neill Pretorius
Junior Motion Designer: Nina Roodbol
Project Manager: Melissa Forgus
Business Director: Julian Hendrickse
Designer: Matthew Stephen
Client Service: Ntibile Zonke
Project Manager: Carlo van Onselen
