The Problem

 

Formula one motorsport has been going on for a long time and it has been very popular internationally. The problem is the lack of exposure of F1 motorsport in the United States. Nascar has been the been the dominating motorsport race iwthin the United States. In order to show the best of F1 motorsports and why it’s better than Nascar, I will use the most famous F1 race in the world, Grand Prix de Monaco. 

 

The Solution

 

Re-brand Monaco Grand Prix and create a campaign showing formula 1 is better their rival competitor.