Project: iamproperty brand for the future
Client: iamproperty
Background: iamproperty provide an ecosystem of innovative products and services that make Estate Agents lives easier, save them time and let them focus on what they do best. Innovating to make Estate Agents’ lives easier, with solutions that give agents the freedom to focus on doing what they do best and accelerate their success. iamproperty have a bold, ambitious vision for the future, and their brand is key to them achieving that! Their brand makes them who they are today and what they want to be tomorrow.
Challenge: Align the brand with their vision for the future, understanding what is really important to their customers and helping pioneer a new category to shape their future success.
Solution: Working closely with their team, to release the potential in the brand, and refine it with a focus on accelerating agents success and next gen agency solutions. We moved the existing brand forward but maintain the essence of iamproperty by introducing a refreshed look and feel with the use of floating tech panels, tech illustrations and devices to display and better explain their new proposition. Maturing the brand while helping convey their vision for the future.
