Roam Rides is a start-up micromobility firm entering the US e-scooter spaces in 2023. Roam Rides strives to become the micro mobility company recognized for its partnership and service to the local community, businesses and government by providing recreation, first and last mile transportation to all.
This project called for a visual identity that could be distinguished among competitors, local and national. Consideration was given to legibility, safety, recognizability and aesthetic appeal.
