Martin Taus's profile

Cafeteria App Case Study

Cafeteria App Case Study
Project overview
The product:
Application is for better experience in cafeteria and should help people to order coffee.​​​​​​​

Project duration:
September 2022 – December 2022

The problem:
People don’t want to lose their seats based on their order. In some cases people want to sit and order from their place to keep this place in the cafeteria.

The goal: 
Create app that will allow to browse menu, create an order and select the table in the cafeteria.

My role:
UX researcher, UX designer, UI designer​​​​​​​

Responsibilities: 
user research, wireframing, prototyping, designing
Understanding the user
User research: summary
I conducted user interviews and created empathy maps to understand the users. A primary user group identified through user research was working adults in the office who want to enjoy coffee.

This user group revealed problems like: delivery/pickup – coffee could be cold, some of customers want to sit and enjoy the coffee in place
User research: pain points

1. Pickup - Not picked up in time and coffee could be cold.
2. Ordering in place - Why using app in cafeteria to ordering a coffee?
3. Accessibility - Missing assistive technologies
Persona: Tom
User journey map
Mapping Tom’s user journey revealed how he can order a coffee from his place in cafeteria.
Problem statement
Mapping Tom’s user journey revealed how he can order a coffee from his place in cafeteria.
Starting the design
Paper wireframes
My sketches for the application. 
Digital wireframes
Low-fidelity prototype
Usability study: findings
Round 1 findings
1.  Users want more languages
2.  Users want order more types of coffees
3.  User want more information about picking table

Round 2 findings​​​​​​​
1.  Missing information about table in summary
2.  Missing table information in the summary page
Refining the design
Mockups
High-fidelity prototype
Accessibility considerations
1 
Users want more information about table. I used images how the table looks like and I added more description about the place.

Users want information about picked table in the summary page. I added this information to the overview.
Going forward
Takeaways
Impact: 
Number of downloads are doubled than we expected. 

What I learned:
I learned that doing a usability study multiple times is very useful.
Cafeteria App Case Study
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Cafeteria App Case Study

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