King Fahad Specialist Hospital (KSFH) Research Center wanted to reach a wider audience to volunteer for more clinical trials, but they needed a way to explain clinical trials in a simple and comprehensive way. I used characters and designs in colors that are both comfortable and identifiable as hospital colors. The characters engage in questions explaining the importance of clinical trials, as well as breaking down details like participant consent, side effects, and other aspects of clinical trials in a casual setting with fun and engaging animations.
The message and impact of these kinds of projects make me feel proud to be part of them. It’s one of my favorite projects, and it was an extreme honor working the project management from KSFH on it.
