McDonald's France / Signature sauce Pesto
McDonald's France wanted to reveal in a compelling way all the fresh ingredients of their new Signature recipe with a basil pesto sauce and mozarella fior di latte. The perfect flavors for the summer! With motion design, we could bring to life the stunning pictures from the photoshoot.
Here is a look at all the post-production work that comes into play to animate all those tasty ingredients. This is made possible by a collaborative work with the photographer.
Campaign by TBWA Paris,
Motion Design by XAV, represented by Laurence Boué
Photographs by Nicolas Bertherat, represented by Laurence Boué
Thank you for watching.