Hiraya — Branding & Visual Identity
AdMU Loyola Schools Sanggunian (Student Government)
Disclaimer: The project was developed extensively with the core team members Sean Valencia, Abie Bungay, Andrea Joy Reyes, Dan Villa, and Noe Quinto.
The challenge: to develop a year-long theme and campaign to better reach and engage with the student body and unify major student government initiatives.
The campaign is divided into three major phases: Expanding Horizons (for Ateneo OrSem 2020: Tuloy), Braving the Waves (for Semester Start), and Finding Sanctuary (for Sanggunian Recruitment Week 2020).
